Hundreds of Filipinos attend NET 25 grand launch in Japan
KONNICHIWA Janice de Belen overwhelms the Filipinos and Japanese who attended the NET 25 grand launching in Japan. They lined up after the show for the rare photo opportunities and get signed autographs from the celebrity chef.
Filipino representatives coming from various prefectures as far as Okinawa in Japan attended the NET 25 grand launching held at the Ebisu Garden Room in Meguro, Tokyo, Japan last August 1, 2010.
Delegates from Yokohama, Kawasaki, Yokosuka, Yokota, Numazu, Chiba, Ibaraki and Nagoya trooped to the venue to witness the programme marking the official introduction of NET 25 in Japan after the network’s MOA signing with IPS for its transmission on ACCESS TV Channel 6.
“I have attended other network events in Japan but this one (NET 25 Grand Launch) was the most wonderfully executed,” IPS Vice President Alex Aquino reacted, referring to the conduct of the launching which was overwhelmingly attended by Filipinos as well as the Nihon-jin.
More than a hundred households subscribed on-the-spot to ACCESS TV during the launch, enabling them to watch NET 25 shows in their homes. Lucky subscribers who signed up won the grand raffle prizes that included free ACCESS TV subscriptions, cellphone units and roundtrip tickets to Manila.
SPOON IN JAPAN Janice de Belen raffles off SPOON merchandising items such as mugs, aprons and T-shirts to the delight of the community who crave for anything that's Filipino.
“As we formally launch NET 25 today, we make you feel closer to home, as close as talking while cooking your favorite adobo in your own kitchen,” NET 25 Chief Marketing Officer Caesar Vallejos said, alluding to the presence of SPOON’s host in the event. He cited three reasons to celebrate in Japan – the strong partnership between IPS and NET 25, the adoption by the Philippine government of Japan’s ISDB-T technology as the country’s digital TV standard and NET 25’s signing of MOA with NHK, the public broadcasting system of Japan.
Vallejos also announced that Janice de Belen will be the first Filipino celebrity chef who will guest in NHK’s Your Japanese Kitchen hosted by Harumi Kurihara, Japan’s most popular and prolific cookery author.
The launch was hosted by the famous Filipina in Japan known for her reporting stint in WINS channel’s “Oh Tokyo”, Ellen Nishiumi; and co-hosted by the producer of SPOON, Nanizza Reginaldo.
The special appearance of Janice de Belen highlighted the NET 25 launch who signed authographs and raffled off SPOON merchandising items such as SPOON T-shirts, mugs, notebooks and aprons.
Audio-visual presentations produced and projected in full high definition shown in the main screen and in Full HD television monitors in the venue entertained the audience. SPOON merchandising items were provided as instant prizes to those who were able to answer trivia questions about NET 25 programs.
The attendees were also engaged by Japanese event sponsors that offered bento boxes, cellphone and prepaid cards, internet services, cosmetic products, used branded products, overseas remittance services, immigration services and enrolment to therapy and caregiver schools.
The NET 25 Grand Launch in Tokyo was made possible by the support of NET 25’s technology and content partner, Global Expansion Media Network (GEMNET). Present at the launching was GEMNET Director of Productions and Creative Director Noel V. Viña.
FEED YOUR MIND Full HD LCD monitors play the NET 25 shows that provide clues to attendees in answering trivia questions for a chance to win SPOON merchandising materials as instant prizes.
TOURIST ATTRACTION The Yebisu Garden Place, venue of the NET 25 Grand Launch is one of Ebisu’s main tourist attractions near the Westin Hotel and the Tokyo Metropolitan Museum of Photography.
EAGLE A symbol of strength, a wooden carving of the Philippine eagle is presented to IPS President and CEO Koji Miyashita for his contribution to the NET 25 broadcast in Japan. IPS VP Alex Aquino receives the token on his behalf.
OH TOKYO WELCOMES SPOON Janice de Belen joins Oh Tokyo host Ellen Nashiumi and SPOON Producer Nanizza Reginaldo on stage.
SRO CROWD The Filipino community came in full force from various prefectures to witness the official introduction of NET 25 in Japan.
Watch Net 25 TV: http://www.net-25.com/live.html
Originally posted here