Despite being ultra-modern, it is admirable that Japan has maintained many of its old traditions and festivals like the Hadaka Matsuri, where naked men walk around the streets showing their buttocks. Japan is one of those countries that is truly a blend of the old and new.
Wet Japanese Naked Festival - Konomiya Hadaka Matsuri
15 Mar 2010
Konomiya Hadaka Matsuri in Nagoya is a Japanese naked festival which could possibly be one of the oldest. This year it was certainly one of the wettest (with the exception of Dairokuten in Chiba where the participants directly jump in a muddy pond and start wrestling).
The original purpose of the festival was to drive away a plague. Today it is performed to get rid of bad luck and bring about good luck and good harvests.
One person is chosen to be the lucky symbol of the festival, the Shinotoko. The Shinotoko is completely shaven and unlike his fundoshi (loincloth) brethren, he is completely naked. The other participants chase him in an attempt to touch him in order to receive good luck.
Source: http://current.com/items/92321333_wet-japanese-naked-festival-konomiya-hadaka-matsuri.htm
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